Yarra Day

Yarra Day is a seasoned marketing professional with extensive experience in brand marketing and eCommerce. Currently serving as the Senior Director of Brand Marketing at The Apothecarium since March 2022, Yarra previously held the position of VP of Demand Generation & eComm Marketing at ThinOptics, where eCommerce represented 90% of the company's revenue. As VP of Digital, Marketing & Revenue at Livie & Luca, Yarra led the transformation from a B2B to a D2C model and enhanced customer engagement. Earlier career milestones include serving as VP Digital Sales & Marketing at Stella Carakasi, driving a similar transformation and focusing on sustainable luxury for women of all shapes and sizes, as well as various roles in marketing management and customer engagement. Yarra holds a Bachelor of Arts in Fine Art from Humboldt State University.