Jon Handelsman

Jon Handelsman is a seasoned content marketing professional with extensive experience in copywriting and advertising across various industries. Currently serving as the Content Marketing Manager at The Better Health Store since October 2016, Jon oversees and creates all content for a network of 14 natural food stores. Previous roles include Senior Copywriter at Campbell Ewald, where responsibilities centered on conceptualizing and developing advertising for the USAA account, and freelance writing for numerous clients such as Doner Advertising and the Museum of Contemporary Art Detroit. Jon's background also encompasses senior copywriting positions at Doner Advertising and JWT, where writing for high-profile clients and managing teams were key responsibilities. Educational achievements include a Master of Science in Integrated Marketing Communications from Northwestern University and a Master of Arts in Southeast Asian Studies from the University of Michigan.