Aaricia de Man

Aaricia De Man is a skilled professional in the fields of trade marketing and category management, currently serving as a consultant at The Category & Trade Company since May 2023, focusing on optimizing shopper journeys and long-term growth in collaboration with retailers and suppliers. Previous experience includes roles as POS Excellence Manager for Nivea and Trainee in Brand and Digital Marketing at Beiersdorf from June 2020 to March 2022, project coordination and digital marketing at Lidito Digital Agency from December 2019 to June 2020, and a marketing specialist internship at Ecolab in early 2019. Aaricia holds a Master of Business Administration (MBA) in Marketing Management from Ghent University and a Bachelor of Business Administration (BBA) from Buckinghamshire New University.