Michelle Orozco

Marketing Manager, Retention at The Chronicle of Higher Education

Michelle Orozco is a marketing professional specializing in subscription retention and optimization. Currently serving as Marketing Manager for Retention at The Chronicle of Higher Education, Michelle Orozco develops and executes multi-channel marketing campaigns to boost individual subscription revenue and improve retention rates. Prior to this role, Michelle Orozco was Subscription Optimization Manager at Slate Magazine, where an impressive 33% increase in subscription revenue was achieved in 2023. Michelle Orozco also has experience as a Client Development Specialist at Effectv and held various roles at Warner Bros. Discovery, including Media Strategy Coordinator and Traffic Coordinator. Beginning with an internship at bpg advertising, Michelle Orozco has built a diverse skill set in marketing and media, supported by a Bachelor of Science in Film and Television from Boston University.

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