Abby Burkhard, MBA, serves as the Digital Campaign Manager at The Daily Gazette since October 2023, bringing extensive experience in digital marketing and social media management from previous roles, including Digital Project Manager at Overit and Digital Marketing Assistant at Acclaro. Abby's expertise includes enhancing user engagement, particularly notable for a 38% increase on TikTok and 50% on Instagram at Sizigi, where responsibilities encompassed content creation, community engagement, and overseeing interns. With a solid educational foundation in business management and marketing from The College of Saint Rose, Abby has demonstrated skills in effective marketing coordination and communication throughout various internships and roles in their career.
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