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Soha A.

Digital Consultant at The Dawood Foundation

Soha A. is a highly experienced digital consultant and product manager, currently working at The Dawood Foundation since April 2023, where notable accomplishments include enhancing the alumni network of Dawood Public School and optimizing customer journeys for TDF Magnifi Science Center. Previously, as a product manager at Roleshare, Soha A. significantly expanded the talent base and onboarded major clients. Additional experience includes managing product analytics and reducing complaints at United Bank Limited and overseeing biometric verification initiatives at Habib Bank Limited. Earlier roles also include contributions at K-Electric and involvement in finance and research for Harvard Project Code Orange. Educational qualifications include a BSc. in Accounting and Finance from Lahore University of Management Sciences and a Master of Science in Data Science from the Institute of Business Administration.

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