Sean Tunning

Senior Research Consultant, Business Intelligence Group (marketing Science) at The Directions Group

Sean Tunning is a seasoned professional in marketing science and business intelligence, currently serving as a Senior Research Consultant at The Directions Group since June 2016. Tunning specializes in applying advanced analytical methodologies, including projective design theory, to develop the innovative CrowdSight™ service. Previous experience includes holding leadership roles at ThinkVine, where Tunning advanced agent-based modeling techniques for marketing mix optimization. Notable achievements include mentoring staff, managing complex client engagements, and implementing analytical strategies across various industries. Tunning's foundational career at Nielsen BASES involved directing product development and diagnostic consulting teams, utilizing statistical methods for market analysis. Academic credentials include an M.S. in Mathematics (Statistics) from the University of Cincinnati and a B.S. in Mathematics and Economics from the University of Dayton.

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