Dr. Franziska Prockl

Dr. Franziska Prockl is a highly experienced professional currently serving as Product & Marketing Director and Play Director at the LEGO Group since 2019, where leadership involves innovating learning through play for 29,000 colleagues globally and directing social responsibility initiatives in the Nordics. Previous experience includes the role of Engagement Manager at McKinsey & Company, where project management capabilities were utilized to lead strategy and transformation projects for clients in the consumer sector. Dr. Prockl's educational background includes a PhD in Economics from Paderborn University and a Master of Science in Marketing and Media Management from Stockholm School of Economics, complemented by bachelor's degrees in European Business from both the University of Portsmouth and FH Münster.