ÖÖ

Öykü Ören

Brand Manager at TheLifeCo

Öykü Ören's work experience is as follows:

1. Brand Manager at TheLifeCo Wellbeing (April 2021 - Present):

- Supports product development strategies and manages marketing analysis and planning.

- Leads brand management process, coordinates digital marketing and PR activities.

- Manages artwork processes and delivers brand-related trainings.

- Organizes events and campaigns to increase brand awareness.

- Leads innovation and renovation projects, positions the brand, and launches new products and campaigns in foreign markets.

- Coordinates brand marketing activities with other departments.

- Conducts P&L analysis and develops pricing strategies.

2. Brand Manager at Çikolatapare (July 2020 - September 2021):

- Managed the brand and its promotion.

- Assisted with brand management as an Assistant Brand Manager from June 2019 - July 2020.

3. Sales and Marketing Intern at Ucyildiz Gida (February 2019 - September 2019):

- Assisted companies and brands in analyzing market data.

- Analyzed consumer behavior, demographics, and competitor pricing to develop effective marketing strategies.

4. Production and Quality Intern at Sweet Heaven (May 2018 - July 2018):

- Conducted quality control and hygiene checks in the production line.

- Provided training to production staff on quality control methods and GMP rules.

Öykü Ören attended İstek Vakfı Kağıthane Mahmut Fen High School from 2010 to 2014, where they pursued the field of study in science. After completing their high school education, they joined Yeditepe University from 2014 to 2019 and obtained a Bachelor's Degree in Food Engineering. In the same period, they also received additional certifications such as the BRC Global Standard for Food Safety-Issue, FSSC 22000 Food Safety System Certification, ISO 22000:2005 Food Safety Management Systems, and ISO 22000:2005 Food Safety Management Systems Internal Auditor from TSC AKADEMİ. Öykü further expanded their knowledge by attending various conferences and events related to their field of study, including the Yeditepe University 5th Genetics and Bioengineering Congress and the International ITU Molecular Biology and Genetics Student Congress '16. Additionally, they participated in the ITU Food Engineering Student The Day of Science and Career '16 event. Moreover, they attended the Nobel Prize Awarded Prof. Dr. Aziz Sancar Conference, the Education of Sustainability program at Yeditepe Üniversitesi, and the 118-T European Leo Clubs Concertation – Leadership Awards organized by LEO Club Maastricht in 2012. In pursuit of further education, Öykü Ören also enrolled in Anadolu University from 2017 to 2020 to complete their Ön lisans in Aşçılık.

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