Paul Eulette

Paul Eulette is a seasoned marketing professional with extensive expertise in digital engagement and content marketing. Currently serving as Senior Director of Digital Engagement at The Lumistella Company since September 2023, Paul previously held prominent roles at Ayr Wellness Inc. as National Director of Engagement & Content Marketing, where strategic and creative marketing for national brands was a primary focus. With a career spanning over a decade, Paul has successfully developed innovative marketing strategies for renowned companies such as Majority, Jazwares, Sony Music Entertainment, and Walmart. Paul’s accomplishments include overseeing multimillion-dollar marketing budgets, leading cross-functional teams, and enhancing brand visibility through influencer marketing and community engagement initiatives. Paul holds a B.A. in Human Communication from Clemson University.