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Cassandra O.

Sr. Account Executive at The Marketing Arm

Cassandra O. is a seasoned marketing professional with extensive experience in account management and field marketing. Currently serving as a Sr. Account Executive at TMA since December 2021, Cassandra oversees project execution for a diverse range of clients, focusing on shopper marketing, social media, and experiential campaigns. Prior to this role, Cassandra held positions as a Field Marketing Manager at Havas and Geometry Global, where responsibilities included executing events and building brand relationships for Beam Suntory. As the Founder and Social Media Strategist of Social Tigress Media Group, LLC, Cassandra established effective social media and branding strategies. Additionally, education includes a Bachelor of Science in Biobehavioral Health from Penn State University and coursework at Berklee College of Music.

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