Sofia Ben Messaoud

Group Head Ecommerce & Digital Marketing at The Nutriment Company

Sofia Ben Messaoud is a seasoned professional in eCommerce and digital marketing, currently serving as Group Head of eCommerce & Digital Marketing at The Nutriment Company since January 2024. Prior experience includes leadership roles such as Head of Digital Marketing and Growth at Visionistas GmbH from October 2021 to December 2023, and Head of Digital Sales at TEEKANNE Deutschland from June 2018 to September 2021. Sofia's career also features a significant tenure at L'Oréal as Brand Communication Director, where responsibilities involved strategy and the implementation of integrated marketing campaigns, along with digital transformation efforts and agency management. Previous positions held include Senior Consultant at Newcast Germany, Online Account Manager at brandung GmbH & Co. KG, and E-Commerce Manager at Hawes & Curtis Germany GmbH. Sofia holds a Bachelor of Arts in Media Management from Hochschule Fresenius, earned from 2006 to 2009.

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