Jeffrey Lawson

Founder/CEO at The Sqwad

Jeffrey Lawson is the founder and CEO of Sports Logic. Jeffrey has over 25 years of experience in sales and business development.

Lawson began their career in 1994 as a regional account sales manager for AT&T Wireless. In this role, they were responsible for growing AT&T's customer base in the Southeast. Jeffrey was successful in this role, and they were promoted to vice president of business development at Partner Community in 2005.

At Partner Community, Lawson oversaw the development of software that allowed ASPs to interface with legacy systems of large providers such as AT&T, Chase, MCI, GM, and GE. Jeffrey left Partner Community in 2008 to start Sports Logic.

Sports Logic is a software company that provides web-based solutions for sports organizations of all levels. The company has grown rapidly under Lawson's leadership, and it now serves thousands of clients in over 50 countries.

Jeffrey Lawson studied Political Science as an undergraduate at Florida State University. Jeffrey then went on to earn their Master of Business Administration (MBA) from Barry University, with a focus in Business Administration and Management.

A direct report to Jeffrey Lawson is and Nikki Haimes - Sales Representative.


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