Alejandra Rueda Ballesteros

Alejandra Rueda Ballesteros is a seasoned design and communications professional with extensive experience in branding, marketing strategy, and graphic design. Currently serving as the Design & Communications Manager at TNTP since June 2022, Alejandra has demonstrated expertise in drafting creative briefs and creating engaging graphics that simplify complex ideas. Prior roles include Marketing Coordinator/Designer at Dallas Independent School District, where Alejandra developed bilingual marketing strategies, and Founder/Brand & Marketing Manager at The Lotería Agency, leading various creative projects from concept to execution. Additionally, Alejandra held key positions at Fomento Mexicano para el Desarrollo Sustentable and Televisa, where branding and marketing initiatives were successfully implemented. An education in Industrial and Product Design from Universidad Anáhuac Mexico Norte complements a robust portfolio of diverse design projects.