Jacqueline Smith

Jacqueline Smith's work experience begins in 2007 with TMG - The Marketing Group, where they worked as a Marketing Associate. Their responsibilities included coordinating promotional partnerships and providing administrative support for clients such as RENT, Hairspray, and Wicked.

In 2010, Jacqueline joined Allied Integrated Marketing as a Tour Marketing and Press Manager. Jacqueline continued to work with Broadway National Tours, overseeing marketing, PR, and branding strategies. Jacqueline also played a role in creating marketing assets across various platforms.

From 2014 to 2019, Jacqueline served as the Senior Tour Marketing and Press Director for Allied Integrated Marketing. Jacqueline worked with numerous Broadway National Tours, including Mean Girls, Kinky Boots, and Spring Awakening. Their duties included creating and implementing marketing, PR, and branding strategies on a national and international scale.

In 2020, Jacqueline joined Cirque du Soleil Entertainment Group as a Sales and Marketing Manager for the Southwest Region.

In 2021, they moved to Sweibel Arts & Culture Consulting as a Marketing Consultant. Jacqueline spearheaded a successful marketing campaign for La Mirada Theatre's Broadway Season, achieving record-breaking attendance, ticket sales, and revenue. Jacqueline also managed pricing strategy and oversaw social media initiatives for the theatre.

Currently, in 2022, Jacqueline works as a Senior Partnerships Manager for Theatre & Performing Arts at TodayTix Group.

Jacqueline Smith completed their Master of Science in Digital Marketing at Rutgers Business School starting in 2021. Prior to that, they attended Columbia College Chicago from 2003 to 2007, although the specific degree and field of study are not mentioned. Furthermore, they have acquired several additional certifications, including the Google Ads Search Certification from Google Digital Academy in May 2023, the Metaverse and NFTs for Marketing Certificate from LinkedIn in January 2023, the Hootsuite Platform Certification from Hootsuite Academy in May 2022, the Social Marketing Certification from Hootsuite Academy in May 2022, the Mimic Social Certificate of Completion from Stukent in April 2022, the Google Ads Video Certification from Google in November 2021, and the Digital Marketing Fundamentals Certificate from The University of Vermont Continuing and Distance Education in December 2020.