Zoe Bowerman

Zoe Bowerman is a Marketing Manager at Toll Brothers, responsible for overseeing various marketing and branding activities, implementing innovative strategies, and conducting comprehensive market analysis to enhance operational efficiency and web traffic. Prior experience includes roles as a Marketing Specialist and Marketing Management Intern at Penn State Smeal, where Zoe launched social media accounts and generated engaging content. As a Sponsored Relations Support at Penn State Global, Zoe facilitated communication with foreign students and prepared newsletters. Zoe's internship at The Walt Disney Company focused on presenting marketing strategies and managing marketing briefs. Past roles also include serving as a Panhellenic Delegate for Zeta Tau Alpha and as a Marketing and Public Relations Intern at Party Host Helpers. Zoe holds a Bachelor's degree in Communication and Media Studies, Psychology, and Digital Media Analytics from the Schreyer Honors College at Penn State.