Jenni Rowland

Jenni Rowland is a seasoned marketing automation and business analyst with extensive experience in implementing and managing marketing technologies. Currently serving as a Senior Business Analyst at The Toro Company since February 2022, Jenni has successfully built an Enterprise Marketing Automation platform using Salesforce Marketing Cloud and collaborates with various marketing divisions to streamline goals and initiatives. Previously, Jenni worked as a Marketo Quality Assurance Manager at C.H. Robinson, where responsibilities included developing comprehensive test plans and launching a lead scoring program. With a background in marketing systems administration at Ameritas and website management at Bluespire, in addition to email marketing roles at companies like Jostens and Scout Media Network, Jenni brings a depth of expertise in digital marketing strategies. Education includes a Bachelor of Science in Business Administration and Management from Metro State University and an Associate of Arts in Graphic Design from Hennepin Technical College.