Verity Collis currently serves as the Markets Manager for the UK and Europe at Tourism Western Australia, a position held since March 2022, focusing on brand and PR initiatives to enhance leisure visitation to the state. Previously, Verity held the role of Acting Domestic & New Zealand Market Manager from March 2019 to April 2021, where responsibilities included forming strategic marketing partnerships to promote Western Australia. Earlier experience at Tourism Western Australia from April 2010 to March 2018 involved managing event marketing initiatives to attract local and international travelers, alongside campaign management to position Western Australia as a desirable holiday destination. Verity's career began at Carers WA, where marketing and communications strategies were developed from 2008 to 2010, and included a role at KPMG UK as a Graduate Recruitment Marketing Assistant in 2007-2008. Verity holds a degree in Mass Communication from Curtin University, earned between 2003 and 2005, and completed earlier education at Perth College from 1998 to 2002.
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