Anne Baum

Director of Marketing at Towne Properties

Anne Baum is the Director of Marketing at Towne Properties. Anne has over two years of experience in the field and has been with the company for 11 months. Prior to their current position, they were the Marketing Director at Fast Track IT. In their role at Towne Properties, Anne is responsible for shift marketing spend to sources that convert higher, creating marketing plans that are customized to each property, and designing brands that reposition properties. Anne has also increased engagement on the company's Facebook page by 127% and reach by 270%. In their previous role at Fast Track IT, Anne was responsible for customer education campaigns, increasing engagement on social media, and driving revenue growth. Anne was also able to decrease marketing spend by 25% without negatively impacting performance.

Anne Baum holds a Bachelor of Arts (B.A.) from Denison University in Theirtory, which they obtained in 2003. Prior to that, they attended Suffield Academy and graduated with a high school diploma in 1999. Anne has also completed several online courses, including Introduction to Marketing from Wharton Online, Developing an Entrepreneurial Mindset from Michigan State University, Business Analysis & Process Management from Coursera, and Predictive Modeling and Analytics from University of Colorado Boulder. In addition, they are a Certified Customer Acquisition Specialist from DigitalMarketer and is certified by Google in Ads Search and Analytics.

The team that Anne Baum works with is the Executive Team.

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