Rogerio Ken Iti Sasaki

Rogerio Ken Iti Sasaki is a seasoned professional in automotive product management and marketing, currently serving as the Product Planning and Price Manager at Toyota do Brasil since March 2023. Previously, Rogerio held multiple roles at General Motors South America and General Motors Brasil, including Mercosur Product Manager for various models such as the S10 and Trailblazer, and positions focusing on product marketing and retail strategies. Educational credentials include a PhD in MBA Marketing from ESPM Escola Superior de Propaganda e Marketing and a Bachelor's degree in Mechanical Engineering from UNESP. Rogerio's extensive experience encompasses strategic planning, marketing coordination, and product lifecycle management across several segments and regions.