Nicole Yo

Nicole Yo is a seasoned professional in the events management sector, currently serving as a Commercial Manager at TRAD3MARK GROUP since January 2023. Prior to this role, Nicole held several positions at Cake Experiential Communications (Asia) Sdn Bhd from September 2017 to November 2022, including Experiential Manager, where responsibilities encompassed client servicing, project pitching, and proposal development for various types of events. Nicole's career highlights include being the Grand Champion at the Taiwan MICE Destination Marketing Contest in 2016 and 2017, showcasing excellence in marketing presentations and event planning. Nicole also has experience as a Senior Account Executive and Experiential Executive, focusing on client satisfaction and project management. An early career position as Telemarketer Representatives cum Event Coordinator at Interexpo (M) Sdn Bhd laid a foundation in event production and client engagement. Nicole holds an Associate’s Degree in Events Management from Berjaya University College of Hospitality.