Lisa Weser

Chief Executive Officer at Trailblaze

Lisa Weser currently serves as the Chief Executive Officer of Trailblaze, an award-winning boutique cannabis and wellness agency, since February 2018. With extensive experience in marketing and communications, Lisa previously held the position of Head of U.S. Marketing Communications and Brand PR at Anheuser-Busch InBev from November 2012 to January 2018, and served as Senior Vice President of Communications at FleishmanHillard from April 2007 to October 2012. Additional roles include National Marketing Communications Manager at Richmond American Homes and Change Management Consultant at Accenture. Lisa's academic credentials include a Master's degree in Communications from Miami University, a Bachelor's degree from the University of Iowa, and an Advanced Management & Leadership Certificate from Washington University in St. Louis - Olin Business School.

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