Andrea Balena

Andrea Balena is a highly experienced marketing professional specializing in CRM and marketing operations, currently serving as Senior Marketing Operations Manager at Trainline since July 2022. Previous roles include Senior Marketing Associate at Klarna and CRM Manager at iTech Media. Andrea’s expertise encompasses customer segmentation, campaign execution, digital marketing strategies, SEO, and content creation. Educational qualifications include a Master's degree in Foreign Languages for International Communication from Università degli Studi di Perugia, along with diverse international academic experiences. Andrea's skill set also encompasses event management, customer service, and proficiency in various digital tools.