Pete Ashworth

Pete Ashworth is an accomplished software engineer and entrepreneur with extensive experience in leadership and innovative software solutions. As the founder of Traise since October 2020, Pete has developed a CRM software tailored for insurance companies, offering customizable telephony and conversation management features. Additionally, as the owner of AshworthHub, LLC, since September 2016, Pete has designed web solutions such as a landing page for Curry Insurance. Pete's previous roles include principal and senior software engineer positions at Synapse, and a significant tenure at Discover Financial Services, where leadership was demonstrated while overseeing a team of developers and spearheading migration to microservice architectures. Other entrepreneurial pursuits include founding Wyoming Gun Exchange and co-founding Ashworth Photography, showcasing a versatile skill set anchored in Information Technology education from the University of Phoenix.