Sharon Propst

Sharon Propst is a marketing professional with a strong background in media analysis and strategic planning. Currently serving as a Senior Media Analyst at Traktor since August 2023, Sharon focuses on online strategies for B2B lead acquisition, media analysis, campaign monitoring, and implementing growth strategies such as A/B testing and conversion rate optimization. Previously, Sharon worked at Grupo GPAC Comunicação Integrada as a Digital Media Analyst, where responsibilities included strategic online planning for branding and sales. Earlier experience includes a senior marketing assistant role at Britânia Eletrodomésticos, marketing internship at Job Space Creative, and roles in purchasing and accounting. Sharon holds a Bachelor's degree in Advertising from Pontifícia Universidade Católica do Paraná.