Cheryl Schantz

Cheryl Schantz is an experienced marketing professional with a strong background in customer and luxury marketing within the beverage industry. Currently serving as the Director of Luxury Field Marketing at Treasury Wine Estates since January 2021, Cheryl is responsible for creating programs and experiential events to enhance visibility and sales of the luxury wine portfolio. Prior to this role, Cheryl held the position of Director of Customer Marketing at Treasury Wine Estates, where successful hiring and team development led to customized marketing strategies for national retailers. Cheryl's extensive career includes various leadership roles at Diageo, Knowledge Networks, Personify Inc, IRI, and Nestlé, demonstrating a consistent track record in commercial planning, client services, and research. Cheryl earned a Bachelor of Science degree in Public Relations, Marketing, and Business from Appalachian State University.