Balázs Gyöngyösi is an experienced professional in digital analytics and online marketing, currently serving as the Team Lead for Digital Analytics at TRKKN since June 2022, overseeing a team of consultants focused on analytics, data privacy, and tag management. Previously, Balázs held various leadership roles at Mito from 2015 to 2022, including Digital Analytics Team Lead where responsibilities included team management and quality assurance for Analytics/CRO projects, as well as PPC Lead focusing on strategic planning and account management. Earlier career stages included roles at Tomorrow Ltd. as Senior Account Executive, Neo Interactive Kft as Adserver & PPC Manager, and Assono Hungary Telecommunications Ltd. as Junior Market Researcher. Balázs holds a Master of Science in Marketing from the University of Pécs and a Bachelor of Science in International Communications from Budapest Metropolitan University.
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