Naama Bloom

Naama Bloom is the current Chief Marketing Officer at TrueAccord. Prior to this, they served as the Chief Marketing Officer at PuppySpot from May 2019 to March 2021. Naama was also previously the Vice President of Marketing at zulily from July 2017 to May 2019.

Naama has extensive experience in marketing, e-commerce, and customer experience. At PuppySpot, they were responsible for growing the marketplace business by connecting ethical breeders to families looking to add a puppy to their home. Naama was also responsible for all aspects of marketing, including acquisition, customer lifecycle, partnerships, PR, and e-commerce experience.

At zulily, Naama led a team of 40 marketing and creative professionals to build awareness and consideration for the high-growth e-commerce business. Naama was responsible for all aspects of television campaigns, social media, consumer and corporate PR, customer insights and analysis, brand campaigns and promotions, and the creative team of designers and copywriters. During their time at zulily, they oversaw the rebuilding of the consumer brand, including research, strategy, tactics, and planning. Naama also devised a strategy to shift social media tactics from passive engagement to performance marketing, which delivered significant revenue.

Naama Bloom graduated from the University of Wisconsin-Madison with a Bachelor's degree in Communication Arts. Naama then went on to obtain their Master of Business Administration (MBA) from Cornell Johnson Graduate School of Management with a focus in marketing.

Noelle Robillard - Communications Manager, Lauren Kitz - Marketing Designer, and Kenneth Balibalos - Marketing Lead report to Naama Bloom. Naama Bloom reports to Ohad Samet, CEO. Some of their coworkers include Laura Marino - Chief Product Officer, Nadav Samet - Co-Founder & Chief Innovaton Officer, and Gene Linetsky - CTO.