Karina Rodríguez

Karina Rodríguez has a diverse work experience in the field of marketing. Karina currently holds the position of Marketing Director at TrueShore since August 2023. Simultaneously, they are also a Marketing for Dentistry Professor at Instituto Tecnológico de Santo Domingo since August 2023.

In terms of teaching, Karina has worked as a Content Marketing Professor at Universidad Iberoamericana since January 2020. Karina also served as a Digital Marketing Professor from May 2011 to November 2021, and as a Social Media Professor from January 2014 to April 2016 at the same university.

In their managerial roles, Karina worked as a Marketing Manager at Corotos from November 2021 to July 2023. Previously, they held the position of Marketing & Communications Manager at Aeropaq from October 2016 to October 2021.

Karina also has experience in performance marketing as a Performance Marketing Manager at comuniQue from April 2009 to September 2009. Earlier in their career, they served as a Senior Executive Account at Shampoo Comunicaciones from November 2008 to April 2009.

Karina started their career with roles such as Online Marketing Assistant at Active Internet Consulting from August 2008 to September 2008 and Responsible of unAplauso.com.mx at Grupo Intercom from February 2008 to July 2008.

Karina Rodríguez has pursued a diverse range of educational opportunities throughout their career. Karina obtained a Master's degree in Marketing and Digital Communication from Universidad Iberoamericana in 2021. In 2008, they completed a Postgraduate program in Direct and Interactive Marketing at UPF Barcelona School of Management. Prior to that, they earned a Licentiate degree in Marketing from Universidad Catolica Santo Domingo between 1998 and 2003. In addition to their formal education, Karina also participated in various workshops and courses to enhance their skills. Karina completed a Diploma program in Virtual Tutoring at Universidad Iberoamericana in 2020 and attended a Basic Photography Course at CHAVÓN in 2018. In 2017, they participated in a Design Thinking Workshop at Universidad Iberoamericana, and in 2016, they completed a course on Applied Creativity in the Digital Environment at Universitat Autònoma de Barcelona. Karina also undertook a Basic Illustrator Course at CHAVÓN in 2013 and engaged in educational activities without specifying a degree or field of study at ICEMD in 2012. To further strengthen their expertise, Karina has obtained several certifications. Karina received a Google Analytics certification from Google in December 2021. In September 2020, they obtained a Social Media Certification from HubSpot. Additionally, they earned certifications in Digital Marketing (The Digital Marketing Aptitude Test - DMAT) in August 2021 and Content Marketing and Inbound Marketing from HubSpot in April 2020.