Aslıhan Aktürk

Aslıhan Aktürk is an expert business analyst at Turkcell Technology since August 2017, focusing on analyzing customer behaviors and marketing activities to develop effective acquisition, loyalty, and profitability strategies. Responsibilities include managing post-analysis processes, presenting marketing data and KPIs to C-level management, and participating in data warehouse migration projects while providing training to business departments. Prior experience includes roles as a business analyst at BNP Paribas Cardif, where requirements were collected and functional designs of applications were prepared, and as a part-time customer service manager at KoçSistem. Aslıhan holds a Master’s degree in Management Information Systems and Engineering and a Bachelor's degree in Industrial Engineering from Marmara University.