Gary Keith

Senior Director, Marketing Analytics at Ubisoft

Gary Keith is an accomplished marketing professional with extensive experience in the gaming industry. Currently serving as Senior Director of Marketing Analytics and Global Marketing at Ubisoft since June 2010, Gary leads go-to-market strategies for notable brands such as Splinter Cell and Ghost Recon. Gary's previous roles at Ubisoft also included overseeing marketing operations for various brands and managing live publishing operations for key titles like The Division and Assassin's Creed. Prior to returning to Ubisoft, Gary founded Sleddog Inc. and developed the first certified organic athlete recovery ice cream. Gary's career began at Ubisoft in 2001, where Gary drove significant growth in the marketing of Tom Clancy games and introduced the Far Cry brand. Gary holds an MBA in International Management from Thunderbird School of Global Management and a BA in Public Relations from California State University, Chico.

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