Alexis Marotta is a seasoned marketing professional with extensive experience in marketing automation and campaign strategy. Currently serving as Senior Manager of Marketing Automation at Ultimate Medical Academy since July 2020, Alexis has progressively advanced through roles such as Manager and Senior Marketing Automation Specialist, overseeing large-scale email and SMS campaigns while enhancing user engagement through personalized strategies in Salesforce Marketing Cloud. Prior experience includes consultancy at Bayshore Solutions, focusing on B2B and B2C clients, and various marketing roles at Ultimate Medical Academy where responsibilities encompassed multi-channel campaign execution and audience optimization. Similarly, earlier positions included marketing and design roles at Segrest Farms and The Covenant School, contributing to brand development, community engagement, and digital marketing initiatives. Alexis holds a Bachelor of Science in Mass Communications with a focus on Public Relations from Virginia Commonwealth University.
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