James Fox currently serves as the Global Chief Strategy Officer at UM Worldwide, a position held since May 2023. Previous roles include MD and Head of Brand Strategy at Goldman Sachs, where responsibilities encompassed brand purpose and market research. As Global Chief Strategy Officer at MullenLowe Group, James led a large team and successfully secured multiple high-profile accounts. James also held the position of CEO at RED PEAK, overseeing significant branding initiatives, and served in key strategic roles at renowned agencies including BBDO, TAXI NEW YORK, Bartle Bogle Hegarty, Fallon, and St Luke's Advertising. James holds an MSc in Industrial and Organizational Psychology from The London School of Economics and a BSc in Psychology from the University of Leeds.
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