Jim McKinley

Jim is one of the two co-founders of (un)Common Logic, which started as a lead-generation company in 2005. Initially, Jim managed all aspects of the business: tactical digital marketing expertise, account management, training and development of talent and new customer acquisition.

In 2008, the lead-gen unit spun off into its own firm, 360Connect, while the digital-marketing unit, which had been growing, became an agency named 360Partners. In the intervening years, 360Partners has become (un)Common Logic, and Jim’s role has evolved to that of an active board member who still likes to go deep on things.