Shelby Coyne

Shelby Coyne has a diverse work experience spanning several companies and roles. Shelby is currently working as the Director of Product Marketing at Understood since January 2022. Prior to that, they worked as a Marketing Consultant from September 2021 to January 2022. Shelby also held the position of Group Product Marketing Manager at Coinbase from May 2021 to September 2021.

Before joining Coinbase, Shelby had an extensive tenure at Google. Shelby served as the Head of Consumer Marketing for Google Travel from January 2016 to April 2021 and as a Product Marketing Manager for Google Shopping from June 2014 to December 2015. Shelby also worked as a Product Marketing Manager for Search from April 2011 to May 2011. Additionally, they held the role of Marketing Manager for AU/NZ from July 2012 to May 2013. Shelby's experience at Google included providing digital marketing strategies and solutions, offering business insights, and focusing on ROI for various clients.

Shelby also worked as a Digital Strategy Planner at Amnesia Razorfish as a contractor from April 2011 to May 2011. Shelby served as a Product Marketing Consultant at brainmates from January 2011 to May 2011. Prior to that, they worked as a Digital Marketing Manager at Fresh Ventures Group from October 2010 to March 2011, where they oversaw marketing strategy, social media, SEO, SEM, and website redesign projects.

Shelby's earlier experience includes roles at Burton Snowboards, where they worked as the Analog Clothing & Gravis Footwear Marketing from April 2008 to January 2010, and as a Sales Coordinator from September 2005 to March 2008. Additionally, they obtained their MBA from the Australian School of Management in 2011.

Shelby Coyne pursued their education at Penn State University from 2000 to 2004, where they earned a Bachelor of Arts (B.A.) degree in Public Relations, Advertising, and Applied Communication. Their academic journey continued at UNSW from 2010 to 2011, where they obtained a Master's degree in Business Administration and Management, General.