Ed Woodcock

Ed Woodcock is an accomplished branding and marketing professional with extensive experience across various industry sectors. As the Founder of Storyline Partners since April 2020, Ed has developed and revitalized brands for organizations of all sizes, including multinational corporations and emerging start-ups. Additionally, as a Board Member at UnderTheDoormat since June 2015, Ed contributes to a leading prop-tech scale-up recognized for transforming the short-term rental market. Ed's previous roles include Director of Narrative at Aesop Agency, where narrative strategies were implemented for prominent clients, and Strategic Planner at Blue Marlin Brand Design, focusing on brand development and tone of voice. Ed also served as Strategic Insight Consultant at Distillery @ 1HQ and Associate Consultant at kae: marketing intelligence, emphasizing innovative research methodologies. Ed holds a Master's degree in History and French from the University of Oxford and a Certificate in Novel Writing from City, University of London.