Víctor García Martín

Managing Director at Unicorn Content

Víctor García Martín has a diverse work experience in the audiovisual production industry. Víctor has held various roles at different companies throughout their career.

From 2017 to present, Víctor has been the Managing Director at Unicorn Content, an audiovisual production company specializing in live shows, documentaries, entertainment formats, scripted series, and branded content. Víctor has been responsible for managing all departments and has produced several successful projects for television.

Prior to that, from 2015 to 2017, Víctor worked as the International & Creative Director at Cuarzo Banijay, a production company. Víctor was involved in research, business development, and deal-making, as well as the creation, development, sales, acquisitions, and production of international formats.

From 2009 to 2015, Víctor held multiple roles at BigBang Media, including Head of Formats (R&D) and Research and Development Coordinator. Víctor was responsible for managing the Formats Department and developing international formats for Spanish and international markets.

In addition, Víctor has also worked as a Professor at Universidad Villanueva, Universidad CEU San Pablo, and the Master in Audiovisual Executive Production program. Víctor has also held positions at Nocturna Madrid Fantastic Film Festival, Universitat Internacional de Catalunya (UIC), Canal+, and Telecinco.

Overall, Víctor García Martín has extensive experience in various aspects of the audiovisual production industry, including management, creative development, research, acquisitions, and teaching.

Víctor García Martín's education history begins in 2003 when they enrolled at the Universidad Pontificia de Salamanca. Víctor pursued a degree in Media and completed their studies in 2008. Following this, in 2008-2009, they attended the Universidad de Salamanca where they obtained a Master's degree in Business Administration (MBA) with a specialization in Entertainment Business.

In 2021, Víctor García Martín obtained a certification from ThePower Business School. The certification, called "ThePowerMBA con especialización en Marketing Digital & HBPE," was obtained in November 2021.

Looking ahead, Víctor García Martín is planning to attend ThePower in 2022-2023 to enroll in the program "Program ThePowerMBA specialized in Digital Marketing." This program aims to enhance their expertise in Business & Marketing, specifically in the field of Business Administration and Management.

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