Shelby Bessellieu

Principal, Brand Strategy & Activation at United Airlines

Shelby Bessellieu is currently working as the Principal of Brand Strategy & Activation at United Airlines since August 2023. Prior to this role, Shelby held positions at Interbrand as an Associate Consultant, at AT&T as a Senior Brand Manager and Senior Brand Marketing Manager, at Venture Commercial as a Graphic Designer, and at SPM Communications as an Intern. Additionally, Shelby worked as a Logo/Web Designer at Apples to Zinnias. Throughout their career, Shelby has been involved in brand strategy, design consultation, campaign oversight, and digital content strategy.

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