Emily Shea

Senior Director, Social Strategy at United Entertainment Group

Emily Shea has a diverse work experience spanning multiple companies and roles. Emily started their career as a Digital Marketing Intern at Grid Solutions in 2011, where they wrote copy for a newsletter. Emily then worked at The Daily Collegian Newspaper as an Assistant Creative Manager from 2013 to 2014, where they trained and supervised a team, wrote copy, and provided art direction for advertisements. Emily then joined Disciplined Alpha LLC as a Marketing Associate from 2013 to 2015, where they created the company website, conducted analysis on hedge funds, and organized a company conference. Emily then interned at BBDO Worldwide in 2015, where they worked on the Bacardi Limited Portfolio, presenting a social engagement opportunity, monitoring community engagement, and gathering competitive intelligence. Emily then competed as a member of the American Advertising Federation's 2016 NSAC team. Emily then worked at Carat USA as a Search Marketing Media Assistant in 2016, and at Razorfish as a Social Strategist from 2017 to 2019. Currently, they are working at United Entertainment Group, where they have held roles including Senior Manager, Director, and Senior Director of Social Strategy, starting in 2019.

Emily Shea has a Bachelor of Arts (BA) degree in Advertising and a Bachelor of Science (BS) degree in International/Global Studies, both from Penn State University. In 2014, they attended Novancia Business School Paris for a brief period of time, studying International and Intercultural Communication. Additionally, they have obtained several certifications including Bing Ads Accredited Professional from Microsoft in June 2016, Twitter Flight School Certification from Twitter in June 2016, Google AdWords and Google Analytics from Google in January 2016. Emily also has mentioned a certification called Facebook Blueprint, although the specific details of its institution and completion are not provided.

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