Tshepang Makofane

Tshepang Makofane currently serves as a Senior Strategist at TBWA\ South Africa, where responsibilities include managing a team of strategists and researchers to create innovative solutions for FMCG clients across Southern Africa and Europe. Previously, Tshepang was a Senior Brand Strategist at Brand Leadership Group, delivering brand-driven solutions for various blue-chip brands, and served as the Brands & Partnerships Manager for Universal Music Group in Sub-Saharan Africa, focusing on brand campaigns influenced by music and cultural insights. Tshepang's early career included a role in digital strategy at Praekelt Consulting. Educational qualifications include a BPhil Honours in Marketing Management, certifications in sales and management, and ongoing studies as a Certified Brand Specialist.