Ali Schmidt

Senior Director, Sales at Universal Destinations & Experiences

Ali Schmidt has extensive work experience in sales and marketing roles within the hospitality and tourism industry. Ali is currently a Senior Director of Sales at Universal Destinations & Experiences. Prior to this, they held various positions at Visit Burbank and Universal Studios Hollywood, including Director of Sales and Senior Manager of Sales.

Before joining Universal Studios Hollywood, Ali worked as a Senior Manager of Strategic Partnerships at Best Western® Hotels & Resorts. In this role, they led award-winning marketing partnership programs and leveraged strategic partnerships to drive room revenue.

Earlier in their career, Ali worked at Apple Leisure Group as a Senior Destination Strategy & Buying Leader, where they created and led destination strategies and negotiated supplier contracts.

Overall, Ali Schmidt brings significant experience and expertise in sales, marketing, and strategic partnerships in the hospitality and tourism industry.

Ali Schmidt attended the Lubar College of Business and obtained a Bachelor of Business Administration (BBA) degree with a focus on Marketing. The specific years of enrollment are not provided. Ali also attended the University School of Milwaukee, but no degree or field of study information is given.

In terms of additional certifications, Ali obtained the Diversity, Inclusion, and Belonging certification from LinkedIn in February 2021. They also earned the Introductory Sommelier certification from the Court of Master Sommeliers World-Wide in January 2019. In November 2016, Ali was nominated for the Know Your Value cohort by Mika Brzezinski. They are also certified as a Hospitality Digital Marketer by HSMAI, but no specific date is mentioned. Additionally, Ali participated in the NBCUniversal JUMP Spring 2017 cohort and received training in Strategic Coach Leadership, although no institutions or specific dates are provided for these two certifications.

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