Rick McMurtrey

Rick brings over 33 years of business experience to the UGA SBDC. Prior to joining the SBDC, Rick spent more than 20 years as a Sonic Drive In franchisee, developing the Augusta market to 13 stores and over 500 employees. Rick brings extensive knowledge in franchise development along with significant experience in marketing, advertising, human resources and personnel management needed to grow from a one store operation to a mid-size business. He served two terms on the Sonic Franchise Advisory Council and was heavily involved in moving Sonic Corporation into its national cable advertising program. Rick served on the committee that interviewed ad agencies and selected a former agency, Barkley & Evergreen Partners, which developed and implemented the national cable advertising program. While a franchisee, Rick was awarded the Brand Leadership Award and the Marketing Award.

Prior to becoming a Sonic Drive In franchisee, Rick spent 13 years at Southwestern Bell Corporation in Oklahoma. He graduated from ECU in December of 1980 and began his SBC career in 1981 as an entry-level Marketing Manager in Lawton, Oklahoma. Rick worked his way into middle management while working in marketing, public relations, installation and maintenance, and HR departments. Rick received significant training in marketing, management, leadership, human resources and management development training that he utilized to start and grow his own successful company and now brings to the UGA SBDC.