Betty Gotwald

Betty (Beata) Gotwald is an accomplished marketing professional and educator serving as the Chief Executive Officer at VANAHAIM Marketing since February 2023, focusing on empowering female online entrepreneurs. With a strong academic background as an Assistant Professor of Marketing at the University of Lodz since October 2014, Betty conducts classes on marketing, market research, and consumer behavior. Additionally, Betty has significant experience as an expert at EC1 Łódź - Miasto Kultury w Łodzi, managing projects and budgets, and has held various managerial and specialist roles in marketing and public relations. Betty holds a Doctor of Economy (Ph.D.) in Marketing and Management from the University of Lodz, alongside postgraduate education in E-marketing and dual master's degrees in International Relations and Pedagogy.