Chris Collier

Chris Collier has a diverse work experience in the field of customer acquisition and paid media. Chris is currently working at UrbanStems as the Sr. Director of Customer Acquisition since July 2021. Prior to that, they worked as the Director of Customer Acquisition for UrbanStems from May 2017 to August 2021.

Before joining UrbanStems, Chris worked at Weber Shandwick as a Director in February 2017 and as a Group Manager, Paid Media from November 2014 to January 2017. In this role, they led the development of paid media strategies and generated tactical recommendations for clients such as QuickBooks (Intuit), myRA (U.S Treasury Department), and The Center for Disease Control. Chris also created media plans based on data-driven audience research and oversaw the implementation of paid media buying processes.

Chris's previous experience also includes working at LM&O Advertising as a Search Strategist from October 2013 to October 2014. In this role, they managed strategy across multiple paid search and social accounts, implemented paid social bidding strategies, and incorporated account restructures to improve client ROI.

At Mindshare, Chris held two positions. Chris worked as a Search Manager from March 2012 to September 2013, where they executed and managed paid search and YouTube campaigns for CPG brands. Chris also facilitated client meetings, developed strategies, and managed budgets across multiple engines and platforms. Prior to that, Chris worked as a Search Specialist from May 2011 to March 2012, performing keyword research, campaign reporting, and executing search and social marketing strategies.

Overall, Chris Collier brings a wealth of experience in customer acquisition, paid media, and search marketing, contributing to their expertise in developing effective strategies and achieving client goals.

Chris Collier attended Bucknell University from 2006 to 2010. Chris earned a Bachelor of Arts degree in Economics during their time at the university.