Marybeth Febus

Marybeth Febus, MBA, has a diverse work experience spanning over two decades. Marybeth is currently the Executive Director of Digital Strategy at USADATA Inc, a position they have held since July 2022. Their previous roles at USADATA include Senior Director of Digital Strategy from June 2021 to July 2022 and Director of Digital Strategy from February 2017 to June 2021. In their role as Director, they oversaw the development of a new service line, managed key accounts such as a major furniture retailer and a network of over 700 car dealerships, and created and optimized their digital programs.

Prior to joining USADATA, Marybeth worked at AAA New York as the Director of Marketing from January 2011 to October 2016. In this role, they led the Marketing group and was responsible for all marketing activities in the New York metro area. Marybeth also played a pivotal role in launching AAA's new insurance offering, leading a cross-functional team.

Before AAA New York, Marybeth worked at St. John's University as a Teaching Assistant from September 2000 to January 2002, and at Publicis Bloom as an Account Coordinator from May 1999 to October 2000.

Overall, Marybeth Febus has a strong background in digital strategy, marketing, and managing key accounts. Marybeth brings a wealth of experience and expertise to their current role as the Executive Director of Digital Strategy at USADATA Inc.

Marybeth Febus holds a Master of Business Administration (MBA) degree from St. John's University, The Peter J. Tobin College of Business, with a specialization in Management. Marybeth also has a Bachelor of Science degree from the same university, majoring in Marketing, specializing in Integrated Marketing Strategies. However, the exact start and end years of their education are not provided.