Veronika Vēbere

Veronika Vēbere has a diverse work experience in the field of demand generation, marketing, and digital strategy. Veronika is currently working at V7 as a Demand Generation Lead, where they are responsible for orchestrating data through models and humans to generate ground truth. Prior to this, they founded Inbound House, where they provided custom consulting services to SaaS startups and e-commerce businesses, helping them scale their acquisition strategies.

Veronika also worked at Sendible, where they held multiple roles. As the Head of Demand Generation, they focused on generating new leads and MQLs to meet business targets. Veronika also served as an Inbound Marketing Manager, where they established closed-loop reporting and refined the process to generate SQLs. Additionally, they worked as a Content Marketing Specialist, owning the content strategy and collaborating with stakeholders for product launches and marketing campaigns.

Before their time at Sendible, Veronika worked as a Digital Marketing Executive at Door Entry Direct Ltd, where they enhanced the brand's online presence through audience building, content publishing, and lead generation. Veronika also managed social media communities and conducted email campaigns.

Furthermore, Veronika has experience as a Social Media & Store Manager at KATYA KATYA. In this role, they launched new seasonal collections both online and in-store, grew the brand's social media following, and collaborated with PR agencies, brands, and bloggers to increase recognition in the UK market.

Overall, Veronika Vēbere has demonstrated their expertise in demand generation, marketing strategy, content planning, and social media management throughout their career.

Veronika Vēbere completed their Bachelor of Arts (BA) degree in Media and Cultural Studies with a focus on Communication and Media Studies at Middlesex University from 2010 to 2013. In addition to their undergraduate degree, they have also obtained several certifications. In November 2016, they completed The Digital Garage course offered by Google. In October 2017, they obtained a certification in Content Marketing from HubSpot Academy, followed by certifications in Inbound Marketing and Social Media in July 2018, both from HubSpot Academy. Most recently, in October 2019, Veronika completed the Asana Together Training Course for Ambassadors, earning a Certificate of Completion from Asana.