Michael Sauer is a seasoned marketing professional with extensive experience in growth management and brand strategy. Currently serving as Senior Manager of Growth at Vacations By Rail since May 2023, Michael leads marketing and commercialization efforts for US business, focusing on global rail tours and river cruises. Prior roles include Senior Growth Manager and Growth Marketing Manager at ZENB, where Michael spearheaded customer acquisition and retention strategies. Michael's career also encompasses positions as Associate Brand Manager at Whirlpool Corporation, managing online and in-store marketing activations for major CPG brands. Michael holds a Bachelor of Science in Business with concentrations in Marketing, Business Analytics, and International Business from Indiana University - Kelley School of Business, and has international academic experience from Corvinus University of Budapest.
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