Tal Lavi

Tal Lavi is a seasoned entrepreneur and expert in ad monetization and optimization, currently serving as CEO and Co-Founder of Optimon.io and Valuad. Optimon.io, established in January 2018, offers an AI-powered SaaS platform designed to enhance the ad revenue and operational efficiency of digital publishers by delivering actionable data insights. Valuad, co-founded in September 2019, specializes in a unified header bidding solution for premium publishers. Additionally, Tal Lavi co-founded PIXEL Group in August 2012, a platform focused on maximizing publisher revenue through innovative monetization services. From April 2016 to September 2024, Tal held the position of Head of Ad Operations and Programmatic at the Jerusalem Post, further establishing expertise in the field.