Daniel Liu

Daniel Liu is a Commercial Performance Analyst at Vantage Group since December 2019, where responsibilities include innovating the Active Concession Management System to enhance revenue through big data and providing analytical insights on concession performance across airports. Previously, Daniel served as a Business Analyst at BrandLoyalty, undertaking market gap analysis and managing marketing research to optimize customer offers and improve store operations through data analysis. Daniel holds a Master of Science in Business Data Analytics from Loyola University Chicago, a Master's in Advanced Marketing Management from Lancaster University, and a Bachelor's in Business with Marketing from Northumbria University.