Michelle Garcia

Director Client Strategy, Valassis Marketing Solutions at Vericast

Michelle Garcia, MBA has a comprehensive work experience spanning over three decades. Michelle began their career at Kraft Foods Group in 1989, starting as a Sales Representative and eventually becoming a Retail Category Manager. In this role, they were responsible for achieving profitable sales volume and implementing sales plans for various product lines. Michelle reduced deduction balances and utilized promotional budgets effectively. Michelle then transitioned to roles such as Customer Category Manager, Customer Marketing Manager, and Shopper Marketing Manager at Kraft Foods Group. In 2014, Michelle joined Quorn Foods as a Customer Business Director, where they led sales, strategy, trade, and planning for natural and club channels. In 2015, they worked for MEG Consulting as a Strategic Business Consultant. Following that, Michelle joined Valassis in 2016, initially as a Director of Client Strategy and later moved to the same position at Vericast.

Michelle Garcia holds a Bachelor's Degree in Marketing from Texas A&M University. Michelle also completed their Master of Business Administration (M.B.A.) in Business from the University of Oklahoma - Price College of Business.

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